Trends by Function: General Managers and P&L Leaders

Each year, Business Talent Group releases the High-End Independent Talent Report, looking across industries and business functions to analyze how business leaders deploy top independent talent to fill critical skill, expertise, and leadership gaps. Here are the key trends for general managers and P&L leaders in 2021.

As GMs and P&L leaders pivot their businesses out of the uncertainty of 2020 and into long-term growth, independent talent present a broad array of expertise to supplement their existing capabilities. From project management and market research to product and growth strategies, independents deliver the skills these leaders need to win in the new normal.

PROJECT CATEGORIES: General Managers and P&L Leaders

59% Strategy
16% Operations
12% Interim Executive
11% Organization
2% Transformation



Opportunity Assessment

Product Strategy and Launch

Marketing and Sales

Growth Strategy

Interim Leadership

Organizational Effectiveness

Business Processes

Digital Strategy


Project Management

Growth Strategy

Organizational Design and Workforce Planning

Market Landscape and Research

Process Optimization and Transformation

Program Management Office (PMO)

Product Development

Salesforce Effectiveness

Organizational Transformation

Corporate and Business Unit Strategy


  • Review and refine a commercial go-to-market strategy in an emerging niche
  • Build a business case and manage workstreams for the development of a new product
  • Drive marketing, public relations, and enrollment for clinical trials
  • Assess manufacturing operations and recommend improvements to enable greater efficiency and international expansion
Previous Flipbook
Trends by Function: Finance
Trends by Function: Finance

In 2021, finance leaders will resume the execution of long-term strategies for growth and profitability wit...

Next Flipbook
Trends by Function: Human Resources
Trends by Function: Human Resources

As companies seek to reopen offices and plot resourcing for the new normal, HR leaders can benefit from ind...


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