Trends by Industry: Services

Each year, Business Talent Group releases our High-End Independent Talent Report, looking across industries and business functions to analyze how business leaders deploy independent consultants, executives, experts, and project managers to complete critical work and meet their goals. Here are the top trends in how B2C and B2B services leaders deployed these highly skilled talent in 2020.

In a complicated business environment, services firms are focusing on what matters most: their customers. Executives are tapping independent experts for new ways to acquire and retain customers, engage them with new marketing techniques, and delight them with relevant, targeted, and personalized product offerings.

PROJECT CATEGORIES: Services

55% Strategy
18% Operations
10% Interim Executive
9% Transformation
8% Organization

 

MOST IN-DEMAND PROJECTS

Business Processes

Business Intelligence and Analytics

Interim Executive

Growth Strategy

Product Strategy and Launch

 Digital Strategy

 

MOST IN-DEMAND SKILLS

Project Management

Process Optimization and Transformation

Corporate and Business Unit Strategy

Growth Strategy

Innovation Strategy

Market Analysis

Product Management

Tech and Systems Implementation

 

SAMPLE SERVICES PROJECTS

  • Identify process improvements to streamline and automate operations
  • Lead a cross-functional team developing a subscription customer retention plan
  • Map product portfolio to customer needs, competitor portfolios, and market trends
  • Project manage the launch of a new digital marketing strategy and technology integration
  • Streamline product bundles and develop a strategy for verticalizing offerings

 

 

 

 

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