Susan Piotroski

Susan Piotroski helps clients drive growth by building effective VOC, customer experience, new product/service development, competitive positioning, customer loyalty, and branding programs. A former partner at Accenture, she has worked in a wide range of industries (e.g., healthcare, financial services, technology, consumer products, and many others), and she's helped BTG clients on a number of VOC and quality management initiatives.

  • Voice-of-the-Customer Best Practices: From Data to Decisions

    Voice-of-the-Customer Best Practices: From Data to Decisions

    Listen to your customers, and they’ll help improve your market success and overall business performance. At least, that’s the idea behind Voice of the Customer (VOC) programs, which enable you to...

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  • Voice-of-the-Customer Best Practices: Gathering And Analyzing VOC Data

    Voice-of-the-Customer Best Practices: Gathering And Analyzing VOC Data

    Building Voice of the Customer, or VOC, programs has become a priority for many businesses. That’s exciting, because VOC can help companies deepen customer relationships, improve customer...

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