Biopharma Product Launch Support

January 11, 2015 Leah Hoffmann

As the launch date for a major new drug drew near, this global biopharma company found its team overstretched and under-resourced. Rather than postpone the launch, they contacted Business Talent Group to get the project back on track.

Our McKinsey-trained product launch expert supported the PMO and coordinated the client’s cross-functional team, working across time zones to ensure the product’s successful—and timely—entry into the market.

 

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