Meatless Market Landscape

The Chief Growth Officer at an F500 food and beverage company was exploring opportunities in plant-based protein and needed help defining the most attractive options.

We delivered a senior CPG strategist who’d previously helped a global candy manufacturer develop and launch a new chewing gum. In a focused, three-month project, she helped the client outline the most promising geographies and consumer segments, understand competitive dynamics, and assess different paths to build a business and win in the fast-developing space.

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Sales Compensation Strategy
Sales Compensation Strategy

A global business services company was transforming its sales organization to improve performance and imple...

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Trends by Function: Marketing
Trends by Function: Marketing

Marketing leaders are turning to independent experts to help drive growth in existing businesses, make a sp...