Sales Process Mapping

An F500 technology company was combining its sales and delivery functions. Concerned about the difficulty of merging two very different processes while incorporating the customer perspective, the company’s head of operations turned to Business Talent Group.

We delivered an experienced independent process mapping expert and marketing executive. In two months, this executive conducted interviews and analyses to map current processes, identify opportunities for automation and improvement, and create a detailed future-state operating model. Then, he worked with the client to develop a communications plan to help the company successfully roll out the changes.

Value: An experienced, objective perspective on how to re-engineer the global sales process

About the Author

Leah Hoffmann

Leah Hoffmann is BTG's Content Strategist. A former journalist, Leah worked for and The Economist before joining BTG. She is passionate about clear thinking, sharp writing, and strong points of view.

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